I’ve been in business for many years now and I’ve seen people come and go.  I’ve seen businesses succeed and fail, and there is one thing that I’ve noticed about all else.

Easy is not necessarily the easiest path!

So many people set about doing something because they think it will be easy.  However, the easy things are usually chased by most people who are also thinking it’s the easy option.

When you set your goals and dreams for your life, if you make them too easy you are going to be struggling for attention with the thousands and millions of other people who are all heading for the easy option.

There are many people who want to become a millionaire or earn a six figure income.  Lots of people shoot for that goal and the arena is crowded.

How many people aim to be a billionaire?  Or a decamillionaire (ten million) or more?

Very few.

This will sound odd to you, but it is actually easier to achieve a harder goal than it is an easy goal.

If your goal is too easy you don’t put in the effort, there is the temptation to sit on your laurels and wait for it to happen.

If your goal is hard then you have a challenge, something to aim for, something you KNOW you have to work to achieve.

There is an ancient Chinese proverb which has always stuck in my mind since the day I heard it.  It is one I often say to people and get the strangest of looks.

“May all your dreams come true, except one”

Someone who has achieved all their dreams (goals) has nothing to live for.  It is that striving for a goal, the need to achieve that tells us we are alive.  Mankind, as a race, has developed through struggle.

In times of peace and easy living, mankind stagnates and doesn’t feel the need to push forward as a whole.  A few individuals do and will continue to strive, but they have their own driving factors.

You should always have a goal that is just outside of your reach, something that you need to stretch out for because it will give you a reason for living, it will make you feel alive and it will keep pushing you forwards.

When you are setting your goals and working out what you want from life, dream big.  If you don’t ask, you won’t get.

There is less competition for the big dreams, less people who try for them, which bizarrely, makes them much easier to achieve!

You can learn more about setting and achieving goals, including the inside track on how to rapidly achieve them with this goal setting program.